What this is not. This is not a "growth hack". It is not "viral content". It is not "10x your traffic in 24 hours". It is the 6-week indie launch sequence the research says is the highest-ROI in 2026, written so that one person with a hobby project can run it in their evenings and weekends.
Show HN draft
The post title, the post body, the first comment, the maker comment, and the "what to do if it trends" checklist. Tuned for Tuesday 09:00 ET.
Read the draft → 💬 Reddit · 4 communitiesr/SideProject, r/selfhosted, r/programming, r/InternetIsBeautiful
4 separate drafts, each tuned for the specific subreddit. Includes the "what to do on Reddit" section with the engagement and timing rules.
Read the drafts → 🐱 Product Hunt · Tagline + first-hour checklistProduct Hunt launch kit
The tagline, the short description, the long description, the maker comment, and the first-hour checklist. Tuned for 00:01 PT launches.
Read the kit → 📰 daily.dev · Developer audiencedaily.dev post + community launch kit
The post title, the post body, the tags, and the daily.dev-specific tactics. Reach ~1M developer readers outside the HN/Reddit overlap.
Read the post → 🐦 X / Bluesky / Mastodon · 8-tweet build-in-publicX thread
An 8-tweet thread that makes the process interesting, not the product. Tweaks for Bluesky and Mastodon included. No "RT if you found this useful".
Read the thread → 📰 Press · 5–10 journalist targetsPress-pitch email
The 3-paragraph pitch, the pitch deck, the 5 "what\'s the news" angles per outlet, and the journalist list. Tuned for indie/maker/dev/education/local UK press.
Read the pitch → 📅 Calendar · Week-by-week6-week launch calendar
From week -6 to day +30. Every action, every dependency, every time estimate. The single source of truth for the launch sequence.
Read the calendar →📏 What the kit will NOT do
To be clear about the boundaries, the kit will not:
- Buy ads (paid acquisition).
- Buy links (no paid link-building or PBN placement).
- Post anything on the user\'s behalf. The drafts are written; the user posts, replies, and engages.
- Invent fake testimonials, fake engagement, or fake AI citations.
- Violate the no-fly list in AGENTS.md §3 (display ads, paywall, crypto-promotion, fake urgency, autoplay hidden video).
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